Your team is capable.
What they need is a foundation to perform from.
Misalignment, inconsistent performance, and accountability gaps aren’t talent problems. They’re foundation problems. When every person on your team is clear on their own values and vision — and those are aligned to shared goals — the team dynamics you’re trying to manage take care of themselves.
4Alice team coaching gives each member of your team their own dedicated one-on-one sessions with Brian Jerszynski — a 20+ year pharmaceutical sales and leadership veteran who has built, led, and developed high-performing teams across the industry. Individual coaching, collective impact. One unified direction.
THE REAL CHALLENGE
Does This Sound Like Your Team?
Most team performance problems aren’t skill gaps. They’re alignment gaps.
You can run all the training programs you want. But if your team members don’t know what they personally stand for, where they’re trying to go, or how their individual goals connect to the team’s direction — performance stays inconsistent. The issue isn’t effort. It’s foundation.
Your team hits goals inconsistently — and when they miss, it’s rarely clear why.
Collaboration is surface-level. Cross-functional relationships are strained. Accountability is low.
You’re spending more time managing performance than developing it — and the cycle keeps repeating.
You have strong individual contributors who don’t translate into a strong collective unit.
You want to build a culture of ownership and accountability — but directives and dashboards alone aren’t getting you there.
You know your team has more capacity than they’re currently tapping. You just need the right outside support to unlock it.
Disengaged teams don’t stay disengaged quietly. They underperform, create friction, and eventually leave — taking your investment in them with them.
The cost of not addressing the foundation is compounding.
WHY MOST TEAM DEVELOPMENT MISSES
Real alignment doesn’t come from team exercises. It comes from individuals who know what they stand for.
Most team development works at the group level — workshops, off-sites, alignment sessions. Some of it works. Most fades within 60 days because it was built on top of a foundation that was never established at the individual level.
When people don’t know their own values, “alignment” becomes a word you say in meetings. It’s not something people actually feel or act from.
Individual Values
Brian works 1:1 with each team member to uncover and articulate their core values — not a personality label, but a genuine personal foundation.
Individual Vision
Each team member defines a clear, optimistic vision for their career and life. When people can see where they’re going, they engage differently — with more ownership and initiative.
Collective Alignment
When individuals are grounded in their own values and vision, aligning to shared team goals stops being a directive and starts being a natural outcome.
This is what makes 4Alice team coaching different.
Every team member gets their own 1:1 sessions doing genuine values and vision work at the individual level. That individual clarity is what you build collective performance on top of.
Not a team that’s been told to align — a team that actually wants to, because they understand how their goals connect to what the team is building.
The individual foundation work produces three team-level outcomes
Uncover
Each team member discovers the values and motivations that drive them — which Brian helps you understand as their manager too.
Develop
Individual clarity translates into clearer communication, more accountable behaviors, and stronger cross-functional relationships.
Unleash
When individuals are grounded in purpose, internal motivation takes over. The team runs on something more powerful than accountability metrics.
HONEST FIT CHECK
This works for leaders who are serious about investing in their team. It doesn’t work as a one-time fix.
Team coaching is a real commitment — in time, resources, and organizational openness.
The managers who get the most from this engagement are the ones who genuinely want an outside perspective and are willing to let that perspective challenge what’s currently happening on their team.
This IS for you if…
You want an independent outsider who can build individual trust with each team member — something a manager can’t fully provide.
You’re ready to invest in each person on your team as an individual, not just as a performance unit.
You believe the foundation work — values, vision, individual accountability — is what makes team-level results stick.
You have capacity constraints and want trusted support to fill the coaching gap on your team.
This is NOT for you if…
You want quick wins and surface-level team building rather than the deeper work that produces sustainable change.
You’re looking for someone to validate the current approach rather than provide honest, unbiased counsel.
The status quo is comfortable and you don’t want outside input disrupting what’s currently in place.
You’re not ready to commit to the 6-month minimum or allow Brian the access needed to do the work properly.
THE COACHING JOURNEY
Individual sessions. Team-level results.
Brian works one-on-one with every team member through the complete FIVES™ Framework — each person’s journey is theirs, but the collective output is a team that operates from a shared foundation of clarity, accountability, and aligned purpose. Teams up to 8 members per cohort.
F
Forge the Foundation
Brian works 1:1 with each team member to uncover their core values, articulate their vision, and establish the individual foundation that connects personal purpose to team goals — giving you insight into what drives each person on your team.
I
Illuminate Opportunities
Individual performance patterns and opportunities are surfaced at the personal level, while Brian identifies the misalignment dynamics and accountability gaps costing you results — without the political friction of hearing it from inside.
V
Visualize the Path
Individual roadmaps are built at 6, 12, 18, and 36 months — grounded in each person’s values and vision, and connected to what the team is building together.
Minimum 6-month engagement. 60-minute coaching sessions per team member via Teams or Google Meet
Unlimited email & text support. Anonymous Team/Peer Evaluation Survey included in every package.
DELIVERABLES
What Every Team Member Receives
Six deliverables per person.One Anonymous Team/Peer Evaluation Survey for the group.
Core Values Summary
Each team member’s personal values — articulated clearly, specifically, and in their own language. The foundation every subsequent conversation is built on.
Optimistic Vision Statement
A clear individual vision for career and life that connects who they are to where they’re going. The motivational anchor for every goal they set.
Career Goals Summary
Short, medium, and long-term goals at 6, 12, 18, and 36 months — grounded in personal values and vision, aligned to team objectives.
Personal & Professional Growth Roadmap
A complete individual action plan from current state to the career trajectory each person has defined. Their personal playbook.
Personal Accountability Checklist
A customized system for maintaining the habits, commitments, and decisions developed during the coaching engagement.
Anonymous Team/Peer Evaluation Survey
A confidential survey completed by and about the team that surfaces honest peer perceptions, collaboration gaps, and team-wide themes — without the noise of organizational politics.
WHAT CHANGES
Individual clarity that compounds into collective performance.
These aren’t soft benefits. They’re operational outcomes that show up in quota attainment, retention, and the quality of conversations you have with your team every week.
Team Unity
Built on individual clarity — shared alignment that’s genuinely felt, not just stated.
Goal Attainment
With more consistent goal attainment, team morale improves because people understand why the goals matter to them personally.
Uncover Leaders
Help with identifying the next generation of leaders on your team identified and actively developing.
Stronger Bonds
Personal and professional relationships across the team improve.
Extreme Ownership
Develop a culture of accountability where it is a personal commitment, not a management demand.
Collaboration
Improving communication and collaboration within the team and across cross-functional partners
Coaching Support
You receive the support you need so that you can lead your team strategically instead of spending your time managing performance individually
Engaged Team Members
Individuals show up more engaged, take initiative, and ownership before the engagement
YOUR INVESTMENT
Three team packages.
All built on the same individual foundation work.
Pricing is per team member per month. Maximum 8 members per cohort.
BASE
One 60-minute 1:1 session / month / member
Unlimited email support
All 6 deliverables per member
Anonymous Peer Survey
$1000
per month
Discounts available for 12-month commitment.
OPTIMAL
Two 60-minute 1:1 sessions / month / member
Unlimited email & text support
All 6 deliverables per member
Anonymous Peer Survey
$2000
per month
Discounts for 12-month commitment.
ADVANCED
Four 60-minute 1:1 sessions / month / member
Unlimited email & text support
All 6 deliverables per member
Anonymous Peer Survey
Support books & HBDI assessment
$4000
per month
Discounts available for 12-month commitment.
6-month minimum · Billed first of the month · 30 days written notice for cancellations · No refunds · All individual sessions are completely confidential.
Elite Mastermind - In-Person, On-Site Sessions
For teams that want to go deeper. Full and half-day on-site workshops led by Brian, designed to complement and amplify the individual coaching work.
Topics include
Deep-dive FIVES™ Framework workshops
Strength Leveraging
Leading Without Authority
Growth vs. Fixed Mindset
Cross-Functional Collaboration
Account Management
Network & Relationship Building
Custom topics on request
Contact Brian to discuss a customized session for your team.
Ready to Invest in Your Team?
Individual clarity. Collective performance.
One coaching engagement that produces both.
The teams that win consistently aren’t built on the best talent alone. They’re built on the clearest foundations — people who know what they stand for, where they’re going, and why the work in front of them matters.
Schedule a consultation with Brian to talk through your team’s specific situation — size, challenges, timeline, and what success looks like. No pressure. Just an honest conversation about whether this is the right investment for your team right now.
Consultation